How to Write a “Thank You for Booking With Us” Message to Your Guests

Writing a “Thank You for Booking With Us” message is more than just good manners; it’s a smart way to start a positive relationship with your guests. This simple act of appreciation makes guests feel special and sets a friendly tone for their experience with your hotel.

Below you’ll find what these messages are, why they matter, a step-by-step guide to writing one, and five ready-to-use examples.

What is a “Thank You for Booking With Us” Message?

In the hotel industry, a “Thank You for Booking With Us” message is a personalized communication sent to guests after they’ve reserved a room or service. It’s more than a confirmation: it’s a warm, appreciative gesture that shows guests they are valued.

A thank-you message is the first step in establishing a welcoming guest experience. It’s a chance to:

• Express gratitude
• Confirm reservation details
• Introduce your hotel’s hospitality and services

Research shows recipients often rate thank-you notes more positively than senders expect. Saying “thank you” can be undervalued or overlooked, but doing so helps build rapport and encourages future engagement.

Why Are “Thank You” Messages So Important to Guests?

Thank-you messages are a critical element of guest experience and satisfaction. They:

• Make guests feel acknowledged and appreciated
• Increase credibility and trust early in the guest relationship
• Tend to have higher open rates than other marketing emails
• Encourage repeat bookings when personalized
• Set expectations for the upcoming stay and demonstrate attention to detail

When automated within a guest messaging platform, thank-you messages can also boost the effectiveness of future communications.

How to Write a “Thank You” for Your Guests

Follow these key steps to craft an effective thank-you message:

1. Define the Purpose
   Decide what you want the message to achieve (e.g., confirm reservation, introduce hotel amenities, solicit feedback). The objective will shape the tone and content.
2. Personalize the Subject Line
   Use the guest’s name and a warm tone. Example: “Thank You, [Guest’s Name], for Choosing [Hotel Name]!”
3. Acknowledge and Appreciate
   Start by thanking the guest for their booking and acknowledging their choice.
4. Detail the Booking
   Briefly confirm reservation details so guests feel reassured.
5. Offer Additional Information
   Include helpful info about the hotel, local attractions, or events to enhance anticipation.
6. Include a Call-to-Action (CTA)
   Provide a clear next step: view local guides, explore services, or leave feedback after the stay.
7. Use Personalization Tokens
   Use your booking software’s tokens (e.g., name, dates, preferences) to tailor each message automatically.
8. Avoid Over-Promotion
   Focus on value and welcome rather than hard selling.
9. Timing
   Send the thank-you email 1–2 days after booking to stay timely and top-of-mind.
10. Consider Visual Appeal
    Use attractive photos of the hotel or destination and encourage guests to share their own photos with a hashtag.

The goal is to connect personally, enhance the guest’s experience, and build rapport that encourages repeat visits and positive reviews.

5 “Thank You for Booking With Us” Message Examples

Customize these templates to match your brand voice and guest profile.

Classic Welcome Message

Subject: Welcome to [Hotel Name], [Guest’s Name]!

Message:
Dear [Guest’s Name],

Thank you for choosing [Hotel Name] for your upcoming stay. We’re thrilled to host you and are preparing to make your visit memorable. Your reservation details are confirmed as follows: [Booking Details]. If there’s anything you need to enhance your stay, please let us know. We look forward to welcoming you!

Personal Touch for Repeat Guests

Subject: We’re Excited to See You Again, [Guest’s Name]!

Message:
Hello [Guest’s Name],

It’s wonderful to see you again! Thank you for your continued loyalty to [Hotel Name]. We can’t wait to provide another exceptional experience. As always, we’re at your service for any special requests or questions. See you soon!

Highlighting Hotel Amenities

Subject: Get Ready for an Unforgettable Stay at [Hotel Name], [Guest’s Name]!

Message:
Hi [Guest’s Name],

Thank you for booking with us! We’re eager to make your visit special. Don’t forget to enjoy our [mention unique amenities – spa, pool, restaurant]. We’re here to ensure your comfort and enjoyment throughout your stay.

Encouraging Local Exploration

Subject: Explore the Best of [Location] with [Hotel Name], [Guest’s Name]!

Message:
Greetings [Guest’s Name],

Thank you for choosing [Hotel Name]. We’re excited to be your home base as you explore [Location]. Check out our guide to the area on our website for the best local attractions and experiences. If you need recommendations or reservations, our concierge is at your service.

Post-Booking Engagement

Subject: Your Adventure at [Hotel Name] Begins, [Guest’s Name]!

Message:
Dear [Guest’s Name],

Thank you for booking your stay with [Hotel Name]! As you prepare for your trip, follow us on [Social Media Links] for a sneak peek of the experiences that await you. Feel free to share your journey with us using #[HotelHashtag]. We’re excited to be part of your travel story.

Closing Thoughts

A simple “Thank You for Booking With Us” message is a small but impactful gesture. Personalized notes make guests feel valued and can improve guest experiences and loyalty. These messages aren’t just transactional confirmations—they’re the start of a lasting, positive relationship with each guest who chooses your hotel.

Your front desk answers first—AI Assistant steps in only when needed. Transform operations with two-way guest texting, mobile check-in, unified team messaging, and streamlined housekeeping.

Start your free 14-day trial today. No credit card required. Join 1,000+ properties using AI to answer every call, digitize operations, and delight guests.